April 11 marks as National Pet Day, not only the day but the entire month is celebrated as National Pet Month to acknowledge the existence of our furry friends. The day seeks to ‘show appreciation for all the pets in the world’ and encourages people to love their pets and if possible, adopt those pets in need of a home.
A day that also advocates against animal cruelty and violence and highlights the importance of providing a home or shelter for unwanted pets. To raise awareness on this of responsible pet ownership, Soulflower pledges to feed 300 stray animals every day, as an initiative to do their bit for taking care of their furry friends and doing their part socially responsible organization.
Sunflower celebrates ‘National Pet Day’ to aid awareness around ‘Animal cruelty’
April 8, 2022, Mumbai: When you see stray puppies, kittens, cats, and dogs on the road, don’t
you want to pet them? Most of us do; we also wish for them to get loving homes and ensure that
they are safe. Safety of animals is not only restricted to harming them in anyway but also not
making the most of these pets for testing beauty products.
On this thought, Soulflower, aims to celebrate National Pet Day to aid awareness about animal
cruelty – who are confined to harsh conditions and injected with formulas that are lethal for life.
The brand believes that serving the four-legged friends and aiding volunteers in the animal
welfare can put an end to this human process.
Soulflower has pledged to feed 300 stray animals everyday, as an initiative to do their bit for
taking care of their furry friends and doing their part as a socially responsible organization.
Living by their values of kindness, compassion, love, and gratitude, Soulflower is the first brand
to go beyond cruelty-free and towards taking care of animals and nature at large. India’s first
‘farm to face’ beauty brand embraces clean beauty with organic ingredients, cruelty, and
preservative-free effective solutions to elevate the natural glow on skin & hair without testing
any products on their furry friends.
Soulflower’s ambassador Ms. Palak Tiwari is an animal lover herself and is also a staunch
proponent of adoption of stray animals. Soulflower has joined hands with her to promote their
collective vision of uplifting and nurturing the strays and promoting natural skincare solutions
that are made without adding any harmful chemicals or toxins.
“I am an ardent animal lover and I have never shied away from speaking about animal cruelty
and hence Soulflower is very close to my heart, for their continuous efforts on raising awareness
against product testing on animals. This National Pet Day, I urge everyone to take care of the
animals around us and refrain from harming the paw-friends in anyway.” said Palak Tiwari.
Soulflower had also collaborated with Honorable Member of Parliament Smt. Maneka
Gandhi, who shares the same values as the company of empowering and caring for the Stray
Animals.
With the most potent, pure, and hand-selected natural ingredients, Nature is the biggest
inspiration behind every Soulflower product. Soulflower specializes in high efficacy,
preservative-free, cruelty-free, aromatherapy, natural (ECO-CERT; ESG certified) face, skin,
and hair care products.
“Every day is a National Pet Day at our office, with our in-office pets and the family of strays
around us, all of us at Soulflower love to feed and play with them. This National Pet Day, we
want to see our customers celebrating their pets with us and giving their paws a day full of love and
pampering.” said Natasha Tuli, Founder and CEO, Soulflower.
Soulflower will also be hosting a contest on their Instagram handle on the occasion of National
Pet Day and urge their followers to celebrate their 4-legged friend and take them on a journey of
love & care.
